Ilona Belous
UX Research & Product Design Lead based in Philadelphia. Exploring What’s next? and How do we make it happen?
Sometimes I write and teach. Always asking questions.
Previously at
Currently available for full-time or contract roles.
Service Design
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Luxury Wedding Photography • Afrik Armando Studio
Service Design: Reimagining the client experience and service delivery to scale a boutique photography studio to luxury clientele.
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Automated Market Reports • Keller Williams
Service Design: Optimizing a legacy email marketing experience crossing multiple teams, touching over 18M+ contacts in agent databases.
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Dignified Food Access • Drueding Center
Service Design: Mapping service blueprints and operational workflows to transform the food distribution experience for staff, volunteers, and community members.
UX Research & Product Design
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Home Value Analysis • Keller Williams
End-to-End Experience Design: Empowering real estate agents and homeowners to evaluate and sell properties together.
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Agent Websites • Keller Williams
Research Strategy, Design Systems, and End-to-End Design: Enabling 34K+ real estate agents to create personalized, high-converting digital brands.
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Agent & Consumer Property Search • Keller Williams
UX Research Strategy, End-to-End Design: Bridging agent tools and consumer home search to enable real-time search collaboration.
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Consumer Website and App • Keller Williams
UX Research, End-to-End Design: Modernizing the consumer web and mobile app experience to connect consumers with KW real estate agents.
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Agency Model Pivot • Sage SEO
UX Strategy, Information Archecture, & Enterprise Design: Strategic redesign of navigation and platform workflows to pivot Sage SEO from a SMB tool into a multi-account agency model.
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AI Content Marketing MVP • Sage SEO
0-to-1 Product Design: Streamlining SEO content creation for agencies and small businesses.
Design Enablement & Mentorship
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UX Design Curriculum • UX Woman
Learning Design, Education & Mentorship: Enabling 90+ UX designers to create better work
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Clinical Trial Forecasting • Pharma
Design Thinking Workshops, End-to-End Design: Aligning stakeholders to simplify clinical trial planning and forecasting.
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UX Design & Research Ops • Keller Williams
Design Practice Building: Defining UX frameworks, design standards, and processes to scale design quality.
“One of Ilona’s greatest strengths is her ability to bring people together around a shared understanding of the problem. She facilitates conversations that bridge product, engineering, research, and design perspectives, helping teams move forward even when priorities or constraints create complexity.”
– Ty Taylor, Product & UX Director
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Hospitality
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B2B
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Startups
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Healthcare
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B2C
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Fintech
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Saas/Enterprise
• Hospitality • B2B • Startups • Healthcare • B2C • Fintech • Saas/Enterprise
Let’s find a way forward, together.
Send me an email, submit a message, or schedule a time to say hello.
How might we modernize a legacy industry?
How might we use design thinking to elevate the quality of what we co-create?
How might we turn ideas into products and services people will adopt?