I’ve been passionate obsessed with the art of the how as far back as I can remember. After 6+ years working across different flavors of design, product and research, I’ve found a common thread in UX and product discovery, experience strategy, and design operations.
My aim is threefold – first, establish a shared language across diverse perspectives, second, create the conditions for better cross-functional problem solving, and third, see it through.
Off the clock, I love the dance of coordinating a dinner party or curating a room – bringing mismatched pieces, ideas, and people together intentionally to build an experience that just clicks.
Experience
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Led and collaborated on strategic, end-to-end UX initiatives that unlocked engagement for 100K+ agents globally with 3M+ monthly site visitors in 25+ languages. Led the Consumer Design team of 2 designers.
Figma • Miro • Maze • Sprig • Jira • Lovable • Gamma • DataDog -
Partnered with early and growth-stage startups and small businesses to launch ambiguous, multi-touchpoint projects targeted for product-market fit, customer retention, and product growth. Launched an event design and coordination brand, leading to publications across three major Philadelphia magazines.
Figma • Miro • UserTesting • Linear • ChatGPT • Dubsado • Notion -
Orchestrated end-to-end service design and program management across physical and digital touchpoints, strengthening member retention, driving program adoption, raising funds, and establishing partnerships. Navigated COVID-19 restrictions by introducing agile service design that preserved food access.
Figma • Miro • Sheets • Link2Feed -
Early product discovery and UX research efforts, providing cross-functional teams with actionable insights guiding product direction.
Sheets • UserTesting • Slides
Education
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Cohort-based program focused on optimizing product activation and growth loops. Applied learnings at Keller Williams by evaluating new agent website onboarding and formulating a streamlined user journey.
Maven course, taught by Victoria Kharlamova and Kate Syuma -
Cohort-based program covering topics like aligning design frameworks with macro business objectives, market dynamics, and product data. Applied frameworks for cross-functional discovery, strategic prioritization, and driving organizational design maturity at Keller Williams.
Maven course, taught by Femke Van Schoonhoven -
Exercise Science, Bachelor of Science
Learnings
I’m a writer at heart, a communicator in practice, and a design enthusiast for life.
If your curiosity has been sparked, let’s get connected. Дзякуй, thanks for visiting.
Design and coordinate magazine worthy events.
A Few Aspirations ↓
Restore a historic property and transform it into a boutique hotel.
Transform an organization’s design thinking methodologies and practices.
Join a team disrupting legacy products in the way that Figma disrupted Adobe Claude disrupted Figma.